Branding & Design.

In a world of limitless options, design creates choice. Your brand identity and design system is the foundation that ties together who you are, what you do, and why your audience should care into a compelling package that lasts years.

It’s not enough to have a good product or service.

Your audience needs to know what you do, why you’re doing it, and what it can do for them — all conveyed in a way that builds trust, loyalty, and ultimately, customer love.

The brand identity, messaging, the tone-of-voice, and the visual language of your company is what draws people in. The goal is to turn prospects into customers and customers into advocates, while serving their needs in both your offering and how they feel about you. 

How We Approach Branding & Design


  • Logos & Identities
  • Guidelines & Toolkits
  • Naming
  • Messaging & Positioning


  • Art Direction
  • Graphic Design
  • Print Design
  • Web Design


  • Campaign Creative
  • Collateral
  • Production
  • Design Toolkits


  • Corporations
  • Food & Beverage
  • Not-for-Profits
  • Professional Service Firms
  • Startups & Tech


  • A Brand is Both Art & Copy
  • Design for the Long Haul
  • Ideas Matter
  • Respect the Audience
  • Systems Over One-Offs

Types of Projects

  • Brand Tweaks
  • Campaigns
  • Marketing Support
  • Rebrands
  • Starter-Kit Brand Identities

Case Studies

Governance Solutions

Rebranding and reimagining the marketing presence for a Canadian-based leader in governance consulting, education, events, and other resources for boards and directors around the world.

View Case Study

Mother Raw

We built out the full brand system and website, including a robust toolkit of templates and social graphics and ongoing ads, for the beloved all-natural food brand.

View Case Study

World Vision

We created a messaging platform for an urgent, important cause, centred on UX, messaging, creative direction, and guidelines to shape implementation around the world.

View Case Study

Other Creative Services from Stack

Website Design and Development

Your website is crucial to your business. We creatively and strategically integrate your website into your ongoing marketing, sales, and content plans.

Learn More

Digital Advertising and Email

Channel. Message. Creative. Three simple levers that can be pulled in digital & email marketing in order to get your company introduced and reminded to your audience.

Learn More

Digital Partner for Specialized Firms

If you’re a PR agency, management consultancy, service design firm, or larger advertising agency, we can augment your in-house team as a go-to digital creative and development partner.

Learn More

Get Started with Stack

We’re a friendly bunch, and we’re always up for a coffee or cocktail to see if we might be able to help with your marketing challenges. Don’t be shy; say hello!

GEt in Touch
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